by marketing-budget | 10.11.2023. | Blog
Observing the audience research, we come to the conclusion that there is an endless evolution driven by technological advancements and shifts in consumer behavior, creating a dynamic field for endless exploration. This field, necessary for understanding and engaging...
by marketing-budget | 02.11.2023. | Blog
Marketing crises, a universal challenge in today’s business process, can contain a wide collection of scenarios, ranging from public relations nightmares to product recalls, critical social media campaigns, or even severe data breaches. These crises pose a...
by marketing-budget | 27.10.2023. | Blog
TikTok has undeniably emerged as a transformative force of social media, exerting an unparalleled influence on modern marketing strategies. With its unique blend of short-form video content and an expanding arsenal of creative tools, TikTok has become a dynamic...
by marketing-budget | 20.10.2023. | Blog
Ethical marketing practices are a foundation of responsible and sustainable business operations in contemporary marketing. In an era where information is readily available and consumers are more socially and environmentally conscious, businesses are recognizing the...
by marketing-budget | 20.09.2023. | Blog
A/B testing, often referred to as split testing, is a methodology within the area of marketing and experimentation. This technique serves as a strategic compass for businesses aiming to decipher which among two or more distinct variations of a marketing asset or...
by marketing-budget | 15.09.2023. | Blog
Giveaways on social media can indeed serve as a powerful marketing tactic, capable of delivering benefits for businesses and brands. By offering prizes and creating interactive campaigns, giveaways can trigger a surge in user participation, resulting in increased...